IN THE WEBINAR PROGRAM

• parties to marketing agreements - what the tax authority often draws attention to; • chain of marketing services provision - VAT and without VAT (beware of twisting); • FOPs and marketing contracts - how to prove the provision of services by FOPs / what marketing services a FOP cannot provide; • how the documents confirm the connection of the provider with the pharmacy network; • types of marketing services and confirmation of their provision for tax authority; • increased attention to the materials used in the provision of marketing services; • risk of inability to provide certain marketing services in the pharmacy network; • the main arguments of the tax authorities regarding the unreality / fictitiousness / lack of marketing services; • major errors in reporting on marketing services provided and strategies for their elimination; • who and when should compile reports on provided marketing services - the principle of reasonable sufficiency (given the practice of tax audits); • pricing policy of marketing services - what and how the tax authority inspects; • whether there is a need to justify the cost of marketing services, how to safely show and explain them; • theory and practice of preparation for tax audit of marketing agreements (or what should and should not be shown and told to auditors, and what does not affect the results of the audit); • what and in what sequence we show during the tax audit; • main strategies for appealing the results of tax audits in relation to marketing agreements; • opportunities and chances of administrative and judicial appeal of the results of tax audit of marketing agreements; • what should and should not be agreed in the case of discussing the results of the tax audit; • tax risks of marketing contracts - which can be corrected in the documentation and not wait for a tax audit.